Sefidab® The Original Persian Skin Detox


As our largest and most visible organ, the skin is alive and dynamic; it breathes, grows and changes. Acting as the body’s first line of defence against bacteria, viruses and pollutants, it also takes in vital nutrients. In Traditional Persian Medicine, our skin is unique. A mixture of all the temperaments (hot, cold, moist and dry), it is a useful indicator of our internal health.

Our skin is interconnected with our kidneys, liver, bowels and lungs and maintains the balance of our humours, regulating body temperature and helping remove toxins. How we care for our skin and keep it clean is crucial to our overall well-being.

Sormeh® Persian Cosmetics
Haft Ghalam Arayesh

Sefidab® The Original Persian Skin Detox

What is Sefidab

Based on an ancient Persian bathing ritual, Sefidab® is the original and most traditional microdermabrasion method used for centuries.  Sefidab translates to White Water and helps to rejuvenate and clean your skin.

Initially a white-coloured, chalky substance made from natural ingredients like animal fat and minerals, Persians used Sefidab to:

  • Exfoliates dead skin cells, revealing radiant, smooth skin.
  • Deeply cleanses pores.
  • Promotes circulation and skin rejuvenation.

    Unlike the harsher chemical-based formulations used today, Sefidab is gentle even on the most sensitive skin; we have used the latest in bioscience to boost the ancient formulations to ensure our products are 100% vegan and cruelty-free yet still effective. Rich in vitamins and minerals, our Sefidab® skin peel contains a unique natural blend based on powerful active ingredients, including papaya fruit enzymes, calendula oil and Persian blue salt, being rich in antioxidants, naturally occurring minerals and vitamins A, C and E, essential for your skincare routine.

    Our water-activated formula is easy to apply, creating a foam effect that retains the active properties of the ingredients for maximised results!

    Your skin is left silky smooth. It is ideal for dealing with excess oil, blemishes, acne, itchiness or unpleasant body odour.  Sefidab® is a natural skin peel powder that helps unclog pores, deep cleanse, and remove dead skin cells, allowing cell renewal!

    How it’s used:

    • Mixed with water to form a paste.
    • Applied to wet skin with a scrubbing mitt (Kiseh).
    • Scrubbed in circular motions.
    • Rinsed thoroughly.

    What is Kiseh

    A kiseh, a special hand-woven exfoliating mitt traditionally used in Persian bathing rituals alongside Sefidab, helps lift away dead skin cells to leave a smooth, even skin surface.

    It can come in various shapes and sizes, initially made from wool, though a mitt-like design is most common to help the skin renewal process, leaving it feeling smoother and softer.

    The Kiseh can also help improve circulation and promote a healthy glow.

    How to Use:

    • Soak your Kiseh in warm water until it softens.
    • Apply Sefidab to your wet Kiseah to form a paste and gently rub you’re your skin, focusing on areas like the knees, elbows, and heels and paste  anywhere that feels like it needs a deep cleanse
    • Using gentle circulator motions, work your way up your body.
    • Rinse thoroughly with warm water and pat your skin dry.


    • Start with gentle circular motions and gradually increase pressure as your skin adjusts.
    • Don’t use the kiseh on irritated or broken skin.
    • Exfoliate with Sefidab® and Kiseh once or twice a week, depending on your skin type.
    • Moisturise your skin after using the kiseh, as it can dry slightly.

    Incorporating the kiseh and Sefidab® into your bathing routine allows you to experience the centuries-old tradition of Persian skincare and enjoy smoother, healthier-looking skin.

    All our ingredients are Ethically Sourced, Suitable for Vegans.
    Cruelty-Free & 100% Natural
    Made in the UK